‘Splendid Hunan’ Hunan Cultural and Tourism Promotion Conference was successfully held in Sweden.

2019-11-30 23:32:10 来源:Nordic Chinese Times

‘Splendid Hunan’
Hunan Cultural and Tourism Promotion Conference was successfully held in Sweden.

“锦绣潇湘”走进瑞典

湖南文化旅游推介会在瑞典成功举办



Picture 1  Promotion Conference Spot


STOCKHOLM, Nov. 29(Nordic Chinese Times)Sweden’s capital Stockholm had its first snowfall on November 29th. The city was covered with snow and tinted with winter hues. Today the honorable guests from China were welcome to come to North Europe. Yu Xinrong, Deputy Director of Department of Publicity of Hunan Province of the CPC, Secretary of Party Committee of Department of Culture and Tourism of Hunan Province led a group of culture and tourism delegation to Sweden. They held a successful cultural and tourism promotion conference with the theme of Splendid Hunan in Stockholm. The Sweden Tourism Bureau and the representatives from the local cultural chamber of commerce attended the conference. Both parties have discussed how to promote cultural and tourism exchange and cooperation.

Cecilia Rahmqvist, Director of Laplands Tourism Bureau in Sweden, Ms. Deepti, General Manager of NordiTravel, Cao Diefeng, Counselor of the Department of Culture and Education of the Chinese Embassy in Sweden, Mr. Ulf, Swedish economist on Belt and Road Initiative were invited to attend the promotion conference. Ms. Deepti also specially promoted Hunan cultural and tourism.

Cao Diefeng, Counselor of the Department of Culture and Education of the Chinese Embassy in Sweden said Hunan significantly values the exchange and cooperation on culture and tourism with Sweden. The sustainable development and cooperation between Changsha and Sweden have been put at the national level. He hopes that this promotion conference will deepen the mutual understanding and bridge the exchange of civilization, culture, and friendship between them.


Cecilia Rahmqvist, Director of Laplands Tourism Bureau in Sweden extended her warmest welcome to Hunan cultural and tourism delegation at the conference. She shows sincere expectations and faith in strengthening cultural and tourism cooperation.




Yu Xinrong said in his speech through this cultural and tourism exchange, the long-lasting mechanism of tourism cooperation between Hunan and Sweden will be speedily set up. It proactively encourages travel agencies to explore bilateral tourism markets. The travel agencies will design the customer-made tourism products and routes for tourists from Hunan and Sweden. It will further promote cultural and tourism development for both sides. /Picture shot by Nordic Chinese Times


Yu Xinrong said,Stockholm is a famous cultural city with elegant, ancient style, and the prosperity of a modern city. With the continuous development of China's economy and the constant improvement of people's living standards, more and more Chinese are going abroad. Sweden has become one of the most important destinations for Hunan people to visit northern Europe. Hunan attaches great importance to strengthening exchanges and cooperation with Swedish culture and tourism industry.

The promotional film which we put on just now, is an exhibition of Hunan's tourism image. These beautiful scenes are only a miniature of the beautiful Hunan, which is located in central China with a total area of 211, 800 square kilometers and a total population of 73 million. There are beautiful natural sceneries, combined with profound cultural accumulation and rich ethnic customs. In 2018, the Lonely Planet magazine released the world's top 10 best value-for-money travel destinations, with Hunan becoming the only province chosen in China. Places such as World Heritage sites Zhangjiajie, Lang Mountain, Laosicheng, Shaoshan known as “Hometown of Chairman Mao” , “Millennium Academy”-Yuelu Academy, “Eternal Famous Tower”- Yueyang Tower, “China's Most Beautiful Town”-Fenghuang Ancient Town and “Millennium Ancient City”-Changsha are attracting more and more tourists from home and abroad.

The beautiful scenery of Hunan is beyond words, people of Hunan are hospitable and the delicious food of Hunan is alluring. I believe all these will be favored by Swedish friends. Here, on behalf of the Hunan Provincial Department of Culture and Tourism, I sincerely invite Swedish friends to visit Hunan for sightseeing, shopping, leisure and vacation. The breathtaking beauty of Hunan will definitely bring you an enjoyable and unexpected journey.

We hope to take this culture and tourism promotion conference as an opportunity to further deepen mutual understanding and build a bridge between the two places to spread civilization, exchange culture and enhance friendship. I wish everyone here a smooth work and a happy life. May the friendship between Hunan and Swedish people last forever!

The attendant guests show great interest in Hunan cultural and tourism promotion conference after watching the promotion videos and hearing the speeches from guests. They took pictures with each other after the conference. They hope that they will group visit Hunan and enjoy its beauty in the future.



Ms. Deepti specially promoted Hunan by powerpoints. She vividly promoted Hunan by three condense cards of Hunan, Hunan’s culture, Hunan’s beauty, and Hunan’s delicacy. The guests on the spot felt they would be in Hunan themselves. /Nordic Chinese Times


Promotion Conference Spot


Promotion Conference Spot


Promotion Conference Spot


Promotion Conference Spot


Promotion Conference Spot


Cecilia Rahmqvist, Director of Laplands Tourism Bureau in Sweden extended her warmest welcome to Hunan cultural and tourism delegation at the conference.


Promotion Conference Spot


Promotion Conference Spot


Guests are attracted by the picture of Hunan/ Nordic Chinese Times


In the evening, to celebrate the great success of the promotion conference, He Ru, president of Nordic Chinese Times gave a warm reception to the delegation led by Yu Xinrong, Deputy Director of Department of Publicity of Hunan Province of the CPC. They exchanged ideas on the promotion activities of Hunan’s rich culture and tourism. Picture from the left: Yu Xinrong, Deputy Director, Cao Diefeng, Counselor of the Department of Culture and Education of the Chinese Embassy in Sweden, Robin Ho, president of Nordic Chinese Times. They took a picture in front of the background stand of the conference.